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About
Flowrite was a pioneering AI email writing assistant designed to help professionals draft emails faster and more effectively from simple bullet points or instructions. Following its acquisition by Maestro Labs, Flowrite's technology and user base have been integrated into MailMaestro, which is now the flagship product offering the same core AI email writing experience—and more. MailMaestro, the platform that absorbed Flowrite, serves as an AI-powered email productivity suite available as browser extensions for Gmail and Outlook. It allows users to compose new emails from scratch in multiple languages, rewrite or polish existing drafts, and respond to messages using the full context of a thread or attached document. The AI email summary feature condenses lengthy threads into digestible highlights, while the AI email management tools help users prioritize their inbox and achieve inbox zero more efficiently. Additional features include Magic Templates for recurring email types and Keyword Shortcuts for inserting personal data like phone numbers or LinkedIn profiles with a single trigger. The platform is built for busy professionals—sales reps, managers, recruiters, and executives—who need to maintain high communication volume without sacrificing quality. A free plan is available, with premium tiers unlocking advanced features and higher usage limits.
Key Features
- AI Email Writer: Generate full, polished emails from short instructions or bullet points in multiple languages—or rewrite and improve existing drafts instantly.
- AI Email Response: Craft contextually relevant replies using the full content of email threads and attachments, reducing the effort needed to respond to complex messages.
- AI Email Summary: Condense long email threads and document attachments into concise summaries, helping users quickly catch up without reading every message.
- AI Inbox Management: Prioritize your inbox intelligently and use AI-assisted triage to reach inbox zero faster by categorizing and surfacing the most important emails.
- Magic Templates & Keyword Shortcuts: Speed up repetitive email tasks with AI-enhanced templates and personal data shortcuts that auto-populate fields like phone numbers and social profiles.
Use Cases
- Sales professionals drafting personalized outreach and follow-up emails at scale without losing message quality.
- Managers and executives quickly summarizing long email threads to stay informed without reading every reply.
- Recruiters composing role-specific emails and responding to candidates efficiently across multiple job pipelines.
- Customer success teams generating contextually accurate email responses using thread and attachment context.
- Multilingual teams writing professional emails in multiple languages without needing translation tools.
Pros
- Seamless Gmail & Outlook Integration: Works directly inside Gmail and Outlook as a browser extension, so there is no need to switch between tools or copy-paste content.
- Multilingual Support: Write and respond to emails in multiple languages, making it a strong fit for international teams and global communication workflows.
- Free Plan Available: A no-cost entry point lets individuals try the core AI email features before committing to a paid subscription.
Cons
- Original Flowrite Brand Discontinued: Flowrite no longer operates as a standalone product—users are redirected to MailMaestro, which may require re-onboarding for existing Flowrite users.
- Limited to Email Use Cases: The tool is purpose-built for email communication and does not extend to other writing workflows like documents, social posts, or long-form content.
- Extension-Dependent Workflow: Full functionality requires the browser extension, which means the tool is not easily accessible on mobile email apps or desktop mail clients.
Frequently Asked Questions
What happened to Flowrite?
Flowrite was acquired by Maestro Labs and its AI email writing capabilities have been fully integrated into MailMaestro. Flowrite users are encouraged to migrate to MailMaestro to continue accessing AI email features.
What email clients does MailMaestro (formerly Flowrite) support?
MailMaestro is available as a browser extension for both Gmail and Outlook, covering the two most widely used professional email platforms.
Can it write emails in languages other than English?
Yes, the AI email writer and response features support multiple languages, allowing users to compose and reply to emails in their preferred language.
Is there a free plan?
Yes, MailMaestro offers a free plan that provides access to core AI email writing features. Premium plans unlock higher usage limits and advanced capabilities.
What is the difference between Magic Templates and regular templates?
Magic Templates combine traditional email templates with the AI writer, allowing users to define a reusable structure that the AI then personalizes and fills in dynamically based on the current context.
