About
Giraffe360 is an all-in-one real estate media platform that pairs a professional 360° camera with an AI-driven editing and publishing suite. Designed for real estate agents, property photographers, and estate agencies, it enables users to capture a complete listing media kit from a single property scan in under 30 seconds. The Giraffe360 camera captures 10,000 HDR stills, 10,000 HDR panoramas, and 350,000 data points per second for true-scale 3D geometry mapping. This raw data powers an automated content pipeline that generates HDR photography, immersive virtual tours, LiDAR-accurate floor plans (up to 98% accuracy), 3D floor plans with sun-path analysis, auto-generated property videos, and a hosted property website — all from one capture session. The AI editing suite includes virtual staging (room clearing and full redecorating), blue sky replacement, object removal, automatic camera detection and removal, privacy blurs, and a built-in measurement tool. The Content Studio renders over 1,000 properties daily, eliminating the need for manual stitching, outsourcing, and multiple post-processing tools. Giraffe360 integrates with major property portals and third-party platforms, and delivers meaningful product upgrades every 30 days. It is ideal for real estate agents looking to close deals faster, photography professionals expanding their service offerings, and property management companies needing consistent, accurate documentation at scale.
Key Features
- 360° HDR Capture: Single property scan captures 10,000 HDR stills, 10,000 HDR panoramas, and 350,000 data points per second for true-scale 3D geometry mapping.
- AI Virtual Staging & Editing: Automatically clear rooms, fully redecorate with new furnishings, replace skies, remove objects, and apply privacy blurs using built-in AI tools.
- LiDAR-Accurate Floor Plans: Generate editable 2D and 3D floor plans with up to 98% accuracy, including sun-path analysis, optimized for portal and web publishing.
- Automated Content Studio: Renders HDR photos, virtual tours, property videos, and a hosted property website automatically from the same captured data — no manual stitching required.
- Property Website & Marketing Tools: Publish a complete listing presentation in one link and repurpose assets across social media, email campaigns, and property portals.
Use Cases
- Real estate agents creating a full listing media kit — photos, tours, floor plans, and a property website — from a single 30-second scan.
- Property photographers expanding their service offering to include virtual tours, accurate floor plans, and AI-staged imagery.
- Property management companies documenting rental units consistently and accurately for marketing and compliance purposes.
- Real estate marketing teams generating ready-to-publish social media, email, and portal assets directly from property captures.
- New home builders and developers showcasing properties before or after completion using AI virtual staging and immersive virtual tours.
Pros
- Complete Media Kit from One Capture: Photos, virtual tours, floor plans, video, and a property website are all produced from a single scan, dramatically reducing time per listing.
- Powerful AI Automation: AI handles virtual staging, sky replacement, object removal, and camera detection — eliminating hours of manual post-production.
- Continuous Product Updates: New features and AI enhancements are delivered every 30 days, keeping users on the cutting edge without additional cost.
- High Floor Plan Accuracy: LiDAR-based floor plans reach up to 98% accuracy, making them reliable for listings, valuations, and legal documentation.
Cons
- Requires Proprietary Hardware: Users must purchase or rent the Giraffe360 camera to use the platform, adding an upfront hardware cost.
- Ongoing Subscription Cost: The platform operates on a subscription model on top of the hardware investment, which may be a barrier for independent agents or small agencies.
- Real Estate Specific: The tool is purpose-built for property photography and is not suited for other photography or 360° capture verticals.
Frequently Asked Questions
A single Giraffe360 capture generates HDR photography, HDR virtual tours, 2D and 3D floor plans, immersive property videos, and a hosted property website — all from the same data.
Giraffe360 floor plans use LiDAR 2.0 technology and are up to 98% accurate, making them suitable for professional listings, valuations, and detailed property documentation.
Yes, the platform is designed to work with the Giraffe360 proprietary 360° camera. The camera and software subscription are typically sold together.
The AI staging tool can clear existing furniture from rooms and replace it with new furnishings, or add objects to empty spaces. It runs directly within the Content Studio without any external software.
Yes, Giraffe360 supports integrations with major property portals and third-party tools. The platform also provides hosted property websites and shareable links for easy distribution.