About
GN Hearing is the company behind ReSound, one of the world's leading hearing aid brands. Their devices leverage proprietary Intelligence Augmented (IA) AI technology to mimic the natural human hearing process, helping wearers focus on speech and meaningful sounds in complex acoustic environments. The flagship ReSound Vivia is marketed as the world's smallest AI-powered hearing aid, while the ReSound Savi targets essential-tier users with Bluetooth LE Audio and Auracast connectivity. The ReSound Enzo IA addresses severe-to-profound hearing loss with enhanced gain and noise management. All major devices support direct audio streaming from both Android (via Bluetooth Low Energy) and iOS, eliminating the need for intermediate streaming accessories. The ReSound Smart 3D app and Relief app give users personalized control over their hearing experience, and the ReSound Assist platform allows audiologists to provide live remote support and remote fine-tuning sessions. GN Hearing operates exclusively through hearing care professionals—they do not own retail stores—and supports their B2B partners with marketing tools, training via AudiologyOnline, a Customer Engagement Program (ReSound Accelerate), and a full-service marketing agency (ReSound Focus). Their product line spans RIE, BTE, and custom form factors along with accessories such as TV Streamers and Multi Mics, making ReSound a comprehensive solution for the full spectrum of hearing loss.
Key Features
- Intelligence Augmented (IA) AI: Proprietary AI technology that mirrors the natural human hearing process, enhancing speech clarity and focus in noisy environments.
- Direct Bluetooth Streaming: First hearing aid manufacturer to offer Bluetooth Low Energy direct streaming from both Android and iOS devices without additional accessories.
- Auracast & Bluetooth LE Audio: Supports the latest Auracast broadcast audio standard for accessible, public audio experiences across venues and public spaces.
- ReSound Assist Remote Fine-Tuning: Audiologists can remotely adjust hearing aid settings and provide live support sessions via the ReSound Assist platform, reducing in-office visits.
- Comprehensive Accessory Ecosystem: TV Streamers, Multi Mics, and companion apps (Smart 3D & Relief) extend hearing aid functionality for TV, remote speakers, and tinnitus relief.
Use Cases
- Adults with mild-to-severe hearing loss seeking AI-enhanced clarity in noisy environments such as restaurants, offices, or social gatherings.
- Individuals with severe-to-profound hearing loss who need maximum gain and noise management from devices like the ReSound Enzo IA.
- Hearing care professionals and audiology practices looking for a full-service brand partner with marketing support, remote fine-tuning tools, and patient engagement programs.
- Tech-forward hearing aid users who want seamless direct streaming from both Android and iOS smartphones without extra accessories.
- Patients seeking tinnitus relief in addition to hearing amplification, supported by the ReSound Relief companion app.
Pros
- Industry-Leading Connectivity: Direct streaming from both Android and iOS, plus Auracast and Bluetooth LE Audio, offers unmatched wireless compatibility across device ecosystems.
- Professional-First Partner Model: GN Hearing works exclusively through hearing care professionals, providing marketing, training, and engagement programs that strengthen provider businesses.
- Wide Product Range: From premium AI-powered models (Vivia) to essential-tier solutions (Savi) and severe-loss options (Enzo IA), ReSound covers all hearing loss levels and budgets.
Cons
- Available Only Through Professionals: ReSound hearing aids cannot be purchased directly by consumers online; users must go through a licensed hearing care professional, adding friction to the buying process.
- Premium Pricing: AI-powered and feature-rich models can be expensive, and hearing aids in general may not be fully covered by insurance, limiting accessibility for some users.
- App Dependency for Full Features: Accessing advanced personalization and remote fine-tuning requires using the ReSound Smart 3D or Assist apps, which may be a barrier for less tech-savvy users.
Frequently Asked Questions
Can ReSound hearing aids stream directly from Android phones?
Yes. ReSound was the first hearing aid manufacturer to enable direct audio streaming from Android devices using Bluetooth Low Energy technology, as well as direct streaming from iOS devices.
What is Intelligence Augmented (IA) AI in ReSound hearing aids?
Intelligence Augmented is ReSound's proprietary AI approach that models and enhances the natural human hearing process, improving the wearer's ability to focus on speech and meaningful sounds in complex, noisy environments.
What is ReSound Assist?
ReSound Assist is a remote support platform that allows audiologists to perform live assistance sessions and remote fine-tuning of hearing aids without requiring the patient to visit a clinic in person.
What is Auracast and do ReSound hearing aids support it?
Auracast is a Bluetooth LE Audio broadcast audio standard that enables accessible public audio streaming in venues, theaters, and public spaces. ReSound Vivia and Savi both support Auracast.
Where can I buy ReSound hearing aids?
ReSound hearing aids are sold exclusively through licensed hearing care professionals and audiologists. GN Hearing does not operate its own retail stores and is committed to supporting independent hearing care providers.
