About
Greenroads delivers AI-driven traffic video analytics designed for smart city infrastructure and urban mobility projects. By applying computer vision to live and recorded video feeds, the platform transforms raw footage into structured traffic data — covering vehicle counts, turning ratios, pedestrian movements, speeds, congestion detection, bicycle lane usage, and more. Urban planners and road engineers can use the platform to build detailed Traffic Impact Assessment (TIA) reports, model and simulate traffic flows, and make evidence-based decisions on road space redistribution, speed limits, and public space design. Traffic management centers benefit from real-time hazard reporting, network management alerts, and congestion detection at scale. For law enforcement, Greenroads enables automated detection of traffic violations, jaywalking, and abnormal driving behavior at hotspot areas including airports, train stations, and government buildings. The platform also supports drone-captured footage through a dedicated Drone Analytics module. With an easy-to-use interface and affordable pricing, Greenroads bridges the gap between raw traffic data collection and smart, data-driven urban planning. Its analytics outputs are compatible with leading traffic modelling and simulation software, making it a practical addition to any transport engineering workflow. A free trial is available for teams looking to evaluate the platform.
Key Features
- Junction Analytics & Traffic Counts: Automatically counts vehicles, measures turning ratios, and tracks traffic directions at intersections and busy road segments.
- Road Safety & Abnormal Behavior Detection: Detects jaywalking, overspeeding, abnormal driving behavior, and accident-risk factors to support proactive safety interventions.
- Real-Time Traffic Monitoring: Monitors live traffic conditions including congestion, waiting times, and hazards to support responsive traffic control centers.
- Drone Analytics: Processes drone-captured video footage to extend analytics coverage beyond fixed camera installations.
- Traffic Flow Data Export: Exports structured traffic data compatible with popular traffic modelling and simulation software for deeper analysis and planning.
Use Cases
- Urban planners using AI traffic analytics to compile Traffic Impact Assessment (TIA) reports with detailed vehicle and pedestrian movement data.
- Traffic management centers monitoring real-time road conditions, detecting hazards, and delivering responsive network management strategies.
- Road safety teams identifying accident-risk factors at junctions to justify speed reductions, road space redistribution, and safety campaigns.
- Law enforcement agencies automatically detecting traffic violations and abnormal behavior at high-risk locations such as airports and government buildings.
- City designers leveraging pedestrian and vehicle flow data to determine optimal locations for green spaces, bike lanes, and community areas.
Pros
- Versatile Use Cases: Covers a wide range of urban mobility needs including road safety, enforcement, urban design, traffic impact assessment, and real-time management.
- Accessible for Urban Planners: Designed to be easy to use and affordable, lowering the barrier for municipalities and engineering firms to adopt AI-powered traffic analytics.
- Drone Video Support: Extends beyond fixed-camera infrastructure by supporting drone footage analysis, making it flexible for both permanent and temporary deployments.
Cons
- Niche Market Focus: Primarily targeted at urban planners, road engineers, and traffic authorities — less relevant for general-purpose business use cases.
- Limited Pricing Transparency: Full pricing details are not publicly disclosed; organizations must contact Greenroads for custom quotes beyond the free trial.
- Infrastructure Dependency: Effectiveness depends on the quality and coverage of existing traffic cameras or drone deployments, requiring upfront infrastructure investment.
Frequently Asked Questions
What types of video sources does Greenroads support?
Greenroads supports standard traffic cameras as well as drone-captured footage through its dedicated Drone Analytics module, enabling flexible deployment across fixed and mobile setups.
Can Greenroads data be used in traffic modelling software?
Yes. The platform exports structured traffic data — including speed, flow, vehicle behavior, and turning ratios — that can be imported directly into popular traffic modelling and simulation tools.
Is there a free trial available?
Yes, Greenroads offers a free trial so urban planners and engineering teams can evaluate the platform before committing to a paid plan.
What safety-related detections does the platform support?
Greenroads can detect jaywalking, overspeeding, abnormal driving behavior, and congestion, as well as traffic violations for enforcement use cases near airports, stations, and public spaces.
Who is Greenroads designed for?
Greenroads is built for urban planners, road engineers, traffic management centers, local authorities, and law enforcement agencies looking to leverage AI video analytics for smarter infrastructure decisions.
