About
mirrAR is a comprehensive AR and AI-powered virtual try-on platform designed for retail and ecommerce brands in categories including jewelry, beauty, eyewear, skincare, and watches. It enables brands to offer immersive, realistic try-on experiences across multiple channels — online stores, branded mobile apps, physical retail screens, and social media — without requiring customers to visit a store. The platform's WebAR feature allows one-click integration with existing ecommerce catalogues, instantly turning product pages into interactive try-on experiences. Its Mobile SDK lets brands embed virtual try-on directly into their own apps, while the In-Store solution powers centralized AR displays on physical retail screens. SocialAR provides branded interactive filters that drive organic engagement on social platforms. Product-specific capabilities include 3D virtual try-on for glasses and sunglasses, hyper-realistic watch try-ons, AI-powered makeup and skincare overlays for beauty brands, and full jewelry visualization for rings, earrings, necklaces, and bracelets. An AI Visual Search feature lets shoppers find products using photos or social media images. mirrAR also includes an AI-Powered CRM for automating follow-ups, capturing leads, and tracking customer journeys, as well as AI Voice Calling agents for personalized customer outreach. The platform is best suited for mid-market to enterprise retail and ecommerce brands seeking to modernize the shopping experience and increase conversion rates through immersive technology.
Key Features
- WebAR Integration: One-click AR integration that transforms online store product pages into interactive virtual try-on experiences without complex development.
- Mobile SDK: Embed virtual try-on directly into branded iOS and Android apps so customers can try products within your own mobile experience.
- In-Store AR Displays: Power centralized AR try-on screens in physical retail locations, giving shoppers access to full inventory virtually.
- Multi-Category Product Support: Supports realistic AR try-ons for jewelry, beauty, 3D eyewear, watches, and skincare with AI-powered overlays and 3D rendering.
- AI-Powered CRM & Voice Calling: Automate lead capture, customer follow-ups, and personalized outreach using built-in AI CRM tools and voice agents.
Use Cases
- Online jewelry retailers enabling shoppers to virtually try on rings, necklaces, and earrings before purchasing.
- Beauty brands offering real-time AI makeup try-ons to replicate in-store beauty counter experiences digitally.
- Eyewear companies providing photorealistic 3D glasses and sunglasses try-ons on their ecommerce websites.
- Luxury watch brands showcasing hyper-realistic virtual wrist try-ons to boost online conversion rates.
- Physical retailers deploying in-store AR display screens to let customers browse and try the full product inventory virtually.
Pros
- Omnichannel Deployment: Supports web, mobile app, in-store displays, and social media from a single platform, enabling consistent brand experiences everywhere.
- Broad Product Category Coverage: One platform covers jewelry, beauty, eyewear, watches, and skincare, reducing the need for multiple specialized AR vendors.
- Easy Integration: One-click WebAR setup lowers the technical barrier for ecommerce teams to launch virtual try-on without deep developer resources.
Cons
- Enterprise-Focused Pricing: Pricing is not publicly listed and is likely tailored to mid-market and enterprise brands, making it potentially cost-prohibitive for small businesses.
- Asset Quality Dependency: Realistic 3D try-on results depend on high-quality 3D product models, which may require additional investment in asset creation.
- Limited Self-Service Transparency: No free trial or self-service signup is apparent; prospective customers must book a demo, slowing time-to-evaluation.
Frequently Asked Questions
What product categories does mirrAR support?
mirrAR supports virtual try-on for jewelry (rings, earrings, necklaces, bracelets), beauty (makeup, skincare), eyewear (glasses and sunglasses), and watches, with AI and 3D rendering tailored to each category.
How do I integrate mirrAR into my online store?
mirrAR offers a one-click WebAR integration for ecommerce stores, allowing brands to add virtual try-on to their product catalogues with minimal technical effort.
Does mirrAR work on mobile devices?
Yes. mirrAR provides a Mobile SDK for embedding virtual try-on into branded iOS and Android apps, as well as WebAR that works directly in mobile browsers.
Can mirrAR be used in physical retail stores?
Yes. mirrAR's In-Store solution powers AR try-on on centralized display screens, letting shoppers virtually try products from a store's full inventory.
Does mirrAR offer social media AR features?
Yes. The SocialAR feature lets brands create interactive AR filters for social media platforms to drive engagement and awareness.
