About
MyHappy.Horse takes the guesswork out of equine feeding by combining cutting-edge AI with peer-reviewed equine nutrition science and decades of on-the-ground experience from Dr. Nerida McGilchrist. The app guides horse owners through a comprehensive nutrition assessment that captures the horse's weight, height, body condition score, age, metabolic tendencies, behavioral quirks, allergies, known medical conditions, and dietary preferences. It also factors in owner-specific inputs such as performance goals, budget, preferred feed types, and whether a calm or high-energy diet is desired. Using this data, MyHappy.Horse generates a fully customized feeding plan tailored to the individual horse — whether they're an easy keeper, hard keeper, performance horse, or have special dietary needs. The goal is to eliminate the overwhelm caused by thousands of feed product choices and contradictory social media advice, replacing confusion with clarity and confidence. Built and validated by an advisor to the world's leading nutrition companies, trainers, and breeders, MyHappy.Horse delivers the kind of expert-level nutritional guidance that was previously only accessible to elite equestrian operations. The app is currently available on iOS in Australia, with Android and international expansion on the way. A 7-day free trial is available, making it accessible for horse owners to experience the benefits before committing to a plan.
Key Features
- Personalized Horse Nutrition Plans: Generates custom feeding plans based on a detailed assessment of your horse's weight, body condition, age, metabolism, allergies, and medical conditions.
- Owner Goal Integration: Incorporates your personal goals, budget, preferred feed types, and performance targets to create a plan that works for both you and your horse.
- Science-Backed Recommendations: All plans are grounded in peer-reviewed equine nutrition science and validated by Dr. Nerida McGilchrist, a leading equine nutrition expert.
- Covers All Horse Types: Designed for easy keepers, hard keepers, performance horses, senior horses, and those with special dietary or health needs.
- 7-Day Free Trial: New users can explore the full app experience for free for 7 days before committing to a subscription.
Use Cases
- A horse owner struggling with an easy keeper develops a weight-management feeding plan tailored to their horse's specific metabolic profile and activity level.
- A performance horse trainer uses the app to build optimized nutrition plans that support peak physical output and recovery for competition horses.
- An owner of a horse with dietary allergies or metabolic conditions (such as EMS or PPID) receives a safe, medically-aware feeding plan that avoids harmful ingredients.
- A first-time horse owner overwhelmed by the variety of available feeds and supplements gets clear, step-by-step feeding guidance without needing prior nutrition knowledge.
- A small equestrian facility reduces feed costs by eliminating unnecessary supplements and targeting only what each horse in their care actually needs.
Pros
- Expert Credibility: Built by Dr. Nerida McGilchrist, a PhD equine nutritionist with 25 years of practical and advisory experience at the highest levels of the industry.
- Truly Personalized Plans: Goes beyond generic advice by analyzing dozens of individual factors about both the horse and its owner to produce highly tailored recommendations.
- Time and Cost Savings: Reduces wasted spending on ineffective feeds and supplements by targeting exactly what your horse needs.
- Easy to Use: Simple app-based interface makes professional-grade nutrition planning accessible to everyday horse owners with no prior nutrition knowledge.
Cons
- Limited Availability: Currently only available on iOS and only in Australia, with Android and international access still pending.
- Subscription Required After Trial: Full access requires a paid subscription after the 7-day free trial period ends.
- No Desktop or Web App: There is currently no browser-based version, limiting access for users without compatible iOS devices.
Frequently Asked Questions
MyHappy.Horse was created by Dr. Nerida McGilchrist, who holds a PhD in Equine Nutrition and has over 25 years of professional experience advising major nutrition companies, trainers, and breeders worldwide.
The app supports all horse types including easy keepers, hard keepers, performance horses, senior horses, and horses with special dietary needs or medical conditions.
Yes, MyHappy.Horse offers a 7-day free trial so you can experience personalized nutrition planning before committing to a subscription.
The app is currently available on iOS in Australia only. A waitlist is available for users outside Australia or on Android devices, with expansion planned.
After downloading the app, you enter your horse's details (weight, height, age, body condition, health issues, allergies, etc.) along with your own goals, budget, and feed preferences. The AI then generates a customized nutrition plan based on all of these inputs.
