About
Newsletter Glue is a powerful WordPress-native newsletter builder designed for publishers, newsrooms, and media companies that send multiple newsletters per week. Unlike standalone email platforms, Newsletter Glue lives entirely within WordPress, allowing editorial teams to build and send emails using the same familiar block-based editor they already use for articles — eliminating context-switching and dramatically reducing production time. The plugin auto-generates newsletter content from existing posts, supports pro templates, and produces lightweight HTML that renders correctly even in Outlook. A built-in email size checker helps prevent clipping issues before sending. Newsletters are also published as pages on your WordPress site, making them discoverable via SEO, compatible with paywalls and ads, and shareable through a branded archive. Newsletter Glue does not replace your existing email service provider — it integrates tightly with it, so there's no migration headache. Teams can monetize newsletters, grow subscriber lists, and apply the same design and membership systems used across the rest of their site. Trusted by over 1,000 publishers including WBUR, it meets WordPress VIP Coding Standards and is backed by hands-on support. Ideal for editorial teams who want consistent, high-quality newsletter output without the friction of traditional email builders.
Key Features
- Block-Based Newsletter Builder: Create newsletters using WordPress's familiar block editor — the same interface used for articles — eliminating context-switching for editorial teams.
- Newsletter Automation: Auto-generate newsletters from existing WordPress posts, links, and templates to save hours of manual copy-paste work each week.
- ESP Integration (No Migration): Connect your existing email service provider in one step. Newsletter Glue enhances your current setup rather than replacing it.
- On-Site Newsletter Publishing: Newsletters are published as pages on your WordPress site, enabling SEO optimization, paywalls, ad placement, and a branded newsletter archive.
- Outlook-Ready, Lightweight HTML: Produces clean, heavily tested email HTML with a built-in size checker to prevent clipping across all major email clients including Outlook.
Use Cases
- A newsroom sending daily editorial newsletters uses Newsletter Glue to auto-generate digests from that day's published articles, cutting production time from hours to minutes.
- A media company publishes newsletters directly on their WordPress site to build a branded archive, boost SEO, and attract new subscribers through organic search.
- A marketing team builds and schedules weekly email campaigns inside WordPress using pro templates, without switching between their CMS and a separate email platform.
- A subscription publisher applies their existing WordPress paywall and membership system to newsletter content, monetizing their email audience without additional tools.
- An editorial team with non-technical writers creates polished, Outlook-compatible newsletters using the familiar WordPress block editor, reducing training time to near zero.
Pros
- Seamless WordPress Integration: Works inside the existing WordPress editorial workflow, meaning writers and editors need zero additional training to start building newsletters.
- Dual-Purpose Content: Newsletters live on the website too, boosting SEO, traffic, and subscriber discovery without extra effort.
- Hands-On Support Team: Newsletter Glue provides direct, personalized support to help teams optimize templates and workflows — particularly valuable for newsrooms.
- No ESP Lock-In: Works alongside your current email service provider so teams avoid costly platform migrations.
Cons
- WordPress-Only: Newsletter Glue is exclusively a WordPress plugin and cannot be used with other CMS platforms like Webflow, Ghost, or Squarespace.
- Requires Existing ESP: The tool does not handle email delivery itself — you must connect a separate email service provider to send newsletters.
- Best for High-Volume Teams: The platform is optimized for teams sending multiple newsletters per week; solo creators or occasional senders may find it more than they need.
Frequently Asked Questions
Does Newsletter Glue replace my current email service provider?
No. Newsletter Glue integrates with your existing ESP (such as Mailchimp, ActiveCampaign, etc.) rather than replacing it. You connect your ESP once and then manage everything from within WordPress.
Do I need to know how to code to use Newsletter Glue?
No coding is required. Newsletter Glue uses WordPress's block-based editor, so you can build professional newsletters visually — the same way you write articles.
Can my newsletters be found on Google?
Yes. Newsletters are published as pages on your WordPress site, making them fully indexable by search engines and eligible for SEO optimization, paywalls, and ads.
Will my emails render correctly in Outlook?
Yes. Newsletter Glue produces lightweight, heavily tested email HTML specifically designed to render correctly in Outlook and all other major email clients.
Who is Newsletter Glue best suited for?
Newsletter Glue is built for publishers, newsrooms, and media companies that publish multiple newsletters per week and want a faster, more integrated workflow within WordPress.
