About
Rental Tracker RTPro is an industry-leading, all-in-one rental inventory management software purpose-built for the entertainment industry — including set lighting, audio/video, costume, drapery, and prop rental businesses. Trusted by major studios such as NBC Universal, Walt Disney Studios, Sony Pictures, Warner Bros., and Paramount Pictures, RTPro brings enterprise-grade capabilities to rental operations of any scale. At its core, RTPro enables full lifecycle management of rental inventory: quoting, subrentals, checkouts, expendables tracking, integrated billing, and conflict management for sound stages and studio scheduling. The platform supports both traditional barcode scanning (including iOS scanner apps and Motorola/Zebra hardware) and cutting-edge RFID technology — the only proven RFID solution in the global entertainment rental industry — enabling mass check-in/out, physical inventory audits, and real-time location of missing items. RTPro integrates seamlessly with major ERP and accounting systems including SAP, QuickBooks, Oracle, Microsoft Dynamics, Acumatica, Yardi, and Sage, making it easy to embed into existing enterprise workflows. The platform is SOC 2 certified, ensuring the highest standards of data security and system integrity. Whether you run a small independent rental shop or a large studio operation, RTPro offers tailored editions for Set Lighting/Audio/Video/Camera/Events, and Costume/Property/Drapery businesses. The software is designed to handle industry-specific complexities that generic tools cannot, making it the #1 choice for rental inventory management in the entertainment world.
Key Features
- RFID & Barcode Inventory Tracking: The only proven RFID solution in the entertainment industry, enabling mass check-in/out, physical inventory counts, and real-time location of missing gear — alongside traditional barcode scanning via iOS and dedicated hardware.
- Full Rental Lifecycle Management: Manage the complete rental workflow including quoting, subrentals, checkout, expendables, integrated billing, and conflict detection for sound stages and studio scheduling.
- Industry-Specific Editions: Separate tailored editions for Set Lighting/Audio/Video/Camera/Events/Touring and Costume/Property/Drapery businesses, each configured to match the unique needs of those rental verticals.
- ERP & Accounting Integrations: Seamlessly integrates with SAP, QuickBooks, Oracle, Microsoft Dynamics, Acumatica, IBM WebSphere, Yardi, Sage, and more to fit into existing enterprise infrastructures.
- SOC 2 Certified Security: Platform is SOC 2 certified, reflecting a rigorous commitment to data security, system integrity, and customer trust across all operations.
Use Cases
- A Hollywood studio managing thousands of set lighting and grip equipment items across multiple productions simultaneously, using RFID to mass-check-out gear for each shoot day.
- A costume rental house tracking thousands of garments and drapery items for TV productions, managing holds, conflicts, and returns through the Costume/Property edition.
- An independent audio/video rental company automating quoting, billing, and subrental workflows to reduce manual paperwork and human error.
- A prop shop leveraging RTPro's barcode scanning and iOS app to conduct fast physical inventory counts and locate items across a large warehouse.
- A large studio campus scheduling sound stages, managing conflicts between multiple production holds, and integrating rental billing directly with SAP or QuickBooks.
Pros
- Trusted by Major Studios: Used by NBC Universal, Walt Disney, Sony Pictures, Warner Bros., Paramount, and 50+ other top-tier entertainment organizations, proving its reliability at enterprise scale.
- Proven RFID Technology: The only validated RFID rental solution in the global entertainment industry, dramatically speeding up check-in/out and inventory audits compared to manual methods.
- Deep Industry Specialization: Built specifically for entertainment rentals with 20+ years of domain expertise, covering nuances that generic inventory tools simply cannot address.
- Broad Integration Support: Connects with leading ERP and accounting systems, allowing businesses to avoid siloed data and maintain unified financial and operational records.
Cons
- Enterprise-Focused Pricing: Designed primarily for professional rental houses and studios, making it potentially cost-prohibitive or feature-heavy for very small or casual rental operations.
- No Public Pricing Transparency: Pricing is not listed publicly; prospective customers must request a demo or contact sales, which adds friction for quick evaluation.
- Niche Market Focus: RTPro is purpose-built for the entertainment industry, so businesses outside film, TV, and performing arts may find it a poor fit compared to general-purpose rental software.
Frequently Asked Questions
What industries does Rental Tracker RTPro serve?
RTPro is designed specifically for the entertainment industry, including set lighting, grip, audio/video, camera, event/touring, costume, drapery, and prop rental businesses. It is used by major Hollywood studios and independent rental houses worldwide.
Does RTPro support RFID technology?
Yes. RTPro offers the only proven RFID solution in the global entertainment rental industry. It supports mass check-in/out, physical inventory, sound stage scanning with order verification, and locating missing inventory using compatible Zebra RFID scanners.
Can RTPro integrate with our accounting or ERP system?
RTPro integrates with a wide range of systems including SAP, QuickBooks, Oracle, Microsoft Dynamics, Acumatica ERP, IBM WebSphere, Yardi, and Sage, among others.
Is RTPro suitable for small rental businesses?
Yes. RTPro is designed to scale from small independent rental shops to large studio operations, with editions and configurations tailored to different business sizes and types.
How secure is the RTPro platform?
RTPro is SOC 2 certified, which means it meets rigorous standards for security, availability, and data integrity. This certification gives clients confidence that their operational and customer data is handled responsibly.
