About
Treekly bridges personal health and environmental impact by rewarding users who reach 5,000+ daily steps with a tree planted at verified reforestation sites — primarily the Mteza Creek mangrove project in Kenya. With over 750,000 trees funded by users across 190+ countries, the platform has proven its reach both for individuals and organisations. For businesses, Treekly offers a branded in-app group experience complete with solo and team leaderboards, an Impact Hub to showcase ESG progress publicly, a noticeboard for internal communications, and a full suite of media assets and communication templates. Organisations can launch their own Steps Challenges that engage employees, clients, fans, or customers in a shared sustainability mission. Tree survival and growth are monitored through Veritree, using AI, computer vision, bioacoustic monitoring, IoT dendrometers, and soil sensors — providing ground-level photo verification and biodiversity tracking. The platform aligns with 10 United Nations Sustainable Development Goals, covering climate action, community upliftment, and biodiversity restoration. Treekly is ideal for HR teams building employee wellbeing programs, sustainability officers pursuing ESG commitments, marketing teams running eco-conscious customer engagement campaigns, and individuals who want their fitness habits to have a tangible environmental legacy. The free individual app is rated 4.7 on the App Store, making personal adoption frictionless.
Key Features
- Steps-to-Trees Conversion: Every day a user exceeds 5,000 steps, a tree is funded and planted at a verified global reforestation project.
- Branded Organisation Challenges: Businesses can launch their own Steps Challenge with a branded in-app group, custom joining codes, and live leaderboards for both individuals and teams.
- AI & IoT Tree Verification: Powered by Veritree, each planted tree is tracked using AI, computer vision, bioacoustic sensors, and IoT devices to verify growth, survival, and biodiversity impact.
- Impact Hub & Comms Platform: Organisations get an Impact Hub to showcase their environmental progress publicly, plus an in-app noticeboard to promote offers, celebrate milestones, and share sustainability commitments.
- Media Assets & Onboarding Toolkit: A full suite of made-for-you media assets and communications templates makes it easy to launch and promote challenges with minimal effort.
Use Cases
- HR and People teams launching employee wellness programmes with a measurable sustainability dimension for ESG reporting.
- Sustainability and CSR officers using branded Steps Challenges as a tangible, verified contribution to corporate net-zero or reforestation commitments.
- Marketing teams running eco-conscious customer or fan engagement campaigns that tie product purchases or loyalty to real-world tree planting.
- Individual fitness enthusiasts who want their daily walking habit to generate lasting environmental impact beyond personal health benefits.
- Community organisations, sports clubs, or charities mobilising supporters around a shared challenge that combines fundraising, wellbeing, and conservation.
Pros
- Dual Health & Environmental Benefit: Uniquely combines personal fitness motivation with verified, real-world environmental impact, making it compelling for both individuals and organisations.
- Verified & Transparent Reforestation: The Veritree partnership provides rigorous AI and sensor-based monitoring, giving credible proof that trees are actually growing — not just claimed.
- Low Barrier to Entry: The free individual app (rated 4.7 on the App Store) makes adoption easy, with a natural upgrade path to the business tier for organisations.
- Strong UN SDG Alignment: Aligns with 10 UN Sustainable Development Goals, making it a credible and documentable component of any corporate ESG or CSR strategy.
Cons
- Business Version Requires Paid Subscription: Organisations wanting branded challenges and advanced engagement features must pay; pricing is not publicly listed, requiring direct contact.
- Activity Limited to Step Counting: The platform centres solely on walking/steps, which may exclude employees or users with mobility limitations or those preferring other forms of exercise.
- Reforestation Projects Are Geographically Focused: Tree planting is primarily concentrated at specific sites like the Mteza Creek mangrove project, limiting regional customisation for organisations with local sustainability goals.
Frequently Asked Questions
How does Treekly work for organisations?
Organisations subscribe to Treekly's business plan and receive a branded in-app group with a custom joining code. Employees, customers, or community members join the group and take part in a Steps Challenge — every day a participant exceeds 5,000 steps, a tree is funded and planted on the organisation's behalf.
Is the Treekly app free for individuals?
Yes. The Treekly app is completely free for individual users and is available on iOS and Android. Individuals can earn a tree every month by maintaining a daily walking habit of 5,000+ steps.
How are the trees verified and tracked?
Treekly partners with Veritree, which uses AI, computer vision, IoT sensors (including dendrometers and soil temperature monitors), and bioacoustic monitoring to track the growth, survival, and biodiversity impact of every tree planted.
Where are the trees planted?
Trees are primarily planted at the Mteza Creek mangrove reforestation project in Kenya, among other global sites. Mangroves were chosen because they are highly effective at locking away CO2, supporting biodiversity, and providing sustainable livelihoods for local communities.
What UN Sustainable Development Goals does Treekly support?
Treekly is aligned with 10 United Nations Sustainable Development Goals, including climate action (SDG 13), life on land (SDG 15), good health and well-being (SDG 3), and no poverty (SDG 1), among others.
