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About
Vyu AI is an enterprise-grade, AR-powered virtual try-on mirror developed by INDE, a leading augmented reality agency. Built for the retail sector, Vyu AI enables customers to see themselves styled in high-resolution, photo-real imagery wearing curated looks — all within approximately 20 seconds of stepping in front of the mirror. The experience is simple: the customer initiates the session via a touch or mobile interface, poses for a photo, and selects from hundreds of curated outfits or brand-specific looks. Vyu AI's generative AI engine then renders the customer wearing the selected garment and delivers the personalized image — along with additional outfit options — directly to their email inbox. Beyond the in-store experience, Vyu AI functions as a powerful marketing engine. Each interaction captures a qualified lead and creates a direct CRM touchpoint, enabling brands to remarket with seasonal refreshes, new collections, and personalized promotions. This personalized approach reduces returns, boosts conversion, and lowers shipping costs. The hardware is available as wall-mounted or kiosk configurations, making it easy to deploy across retail floors, store windows, pop-up shops, outdoor media spaces, and showrooms. The UI, branding, and look collections are fully customizable to match each brand's identity. Centralized management supports rollout across thousands of locations simultaneously, making Vyu AI a scalable solution for global retail brands looking to bridge physical engagement with digital marketing.
Key Features
- AI-Powered Virtual Try-On: Generates photo-real images of customers wearing selected garments in approximately 20 seconds using advanced generative AI and computer vision.
- Email Remarketing Integration: Automatically delivers personalized styled looks to customers' inboxes, creating a direct CRM touchpoint and enabling ongoing brand remarketing campaigns.
- Touch & Mobile Controlled Interface: Accessible via touchscreen or mobile device, allowing customers to easily browse hundreds of curated looks and initiate the try-on experience independently.
- Flexible Hardware Deployment: Available in wall-mounted or kiosk form factors, deployable 24/7 across retail stores, store windows, pop-ups, showrooms, and live events.
- Fully Customizable Branding & Collections: The UI, look collections, and styling interface can be tailored to each brand's identity, with centralized management supporting thousands of locations simultaneously.
Use Cases
- In-store fashion retail experiences where customers try on garments virtually without physically changing clothes.
- Pop-up shops and live events seeking high-engagement brand activations that capture customer contact data.
- Store window installations that attract passersby with interactive AR try-on experiences.
- Showroom product demonstrations enabling buyers or consumers to explore full collections digitally.
- Email remarketing campaign generation, using personalized styled images captured during in-store visits to drive post-visit conversions.
Pros
- Turns Engagement into Qualified Leads: Every try-on session captures customer email data, converting a passive in-store moment into a direct, measurable CRM and remarketing asset.
- Reduces Returns & Improves Conversions: By helping customers visualize themselves in outfits before purchasing, Vyu AI drives more confident buying decisions, reducing return rates and shipping costs.
- Scalable Across Global Locations: Centralized management allows brands to update look collections, branding, and campaigns across thousands of deployed units simultaneously.
- Plug-and-Play Deployment: Comes with full setup support and an integrated hardware-software bundle, minimizing friction for retail teams deploying the system.
Cons
- Requires Physical Hardware Installation: As a hardware-dependent solution, deployment requires physical installation and logistics, which may be complex for brands with many locations.
- Enterprise-Level Pricing: Vyu AI is positioned as a premium enterprise product with no public pricing, likely putting it out of reach for small or independent retailers.
- Limited to Apparel & Fashion Use Cases: The try-on technology is purpose-built for garment visualization, making it less applicable to non-fashion retail verticals.
Frequently Asked Questions
What is included with a Vyu AI deployment?
A Vyu AI deployment includes a fully integrated mirror (wall-mounted or kiosk), setup support, and a customizable styling interface pre-loaded with your brand's look collections.
Can we customize the outfits and branding in Vyu AI?
Yes — everything from the user interface to the look collections can be tailored to your brand's identity. Seasonal refreshes and new product drops can also be pushed centrally.
How quickly does Vyu AI generate a styled image?
The full process — from photo capture to styled preview — takes approximately 20 seconds, delivering a high-resolution image of the customer wearing the selected outfit.
Where can Vyu AI be deployed?
Vyu AI is designed for in-store retail, store windows, pop-up shops, showrooms, outdoor media spaces, and live events. The hardware operates 24/7 and fits a variety of environments.
How does Vyu AI support remarketing?
After each try-on session, the customer's personalized styled images and additional look suggestions are sent to their email inbox, giving brands a direct remarketing channel for future campaigns, seasonal products, and personalized promotions.
