About
Canterly is an all-in-one equestrian business management platform designed specifically for livery stables, equestrian centers, and polo clubs. It consolidates the fragmented tools—spreadsheets, whiteboards, paper trails—that equestrian facilities typically rely on into a single, intelligent platform that keeps every aspect of the operation running smoothly. At its core, Canterly handles horse and client records, staff coordination, and facility management, giving managers a clear picture of every resource at a glance. Its booking and scheduling engine streamlines calendar management, allocates horses and team members automatically, tracks client attendance, and handles communications—eliminating scheduling chaos and reducing no-shows. The platform also automates invoicing and payment collection, supporting both upfront and monthly billing models, so stable owners spend less time chasing payments and more time growing their business. Built-in communication tools keep staff, horse owners, and riders in sync, ensuring no update or instruction falls through the cracks. Canterly is currently in a limited-access BETA phase, making it an ideal time for early adopters to shape the product and benefit from exclusive offers. It is built for equestrian professionals who want to modernize their operations, maximize bookings, improve cash flow, and deliver a premium experience to clients—all without needing technical expertise.
Key Features
- Horse & Client Management: Centralize records for every horse, owner, rider, and staff member, replacing spreadsheets and paper trails with a single organized system.
- Booking & Scheduling: Manage services, allocate horses and team members, track client attendance, and handle communications through a streamlined scheduling engine.
- Automated Billing & Payments: Automate invoicing and payment collection with support for upfront or monthly billing, improving cash flow and eliminating manual follow-ups.
- Team Communication Tools: Share updates and coordinate efficiently with staff to keep everyone aligned on daily operations and client needs.
- Facility & Resource Management: Oversee stable facilities, arenas, and resources in one place to optimize utilization and reduce operational chaos.
Use Cases
- A livery stable manager uses Canterly to track every horse's feeding schedule, owner details, and stall assignments without paper records.
- An equestrian center automates lesson bookings, instructor allocation, and client reminders to reduce scheduling conflicts and no-shows.
- A polo club streamlines monthly billing for horse owners, sending automated invoices and collecting payments without manual follow-up.
- A stable owner uses Canterly's communication tools to keep grooms and trainers aligned on daily tasks and client instructions.
- An equestrian business operator analyzes booking patterns and cash flow through Canterly to identify peak periods and optimize pricing.
Pros
- Purpose-built for equestrian businesses: Unlike generic business tools, Canterly is designed specifically for the workflows and terminology of stables, equestrian centers, and polo clubs.
- All-in-one platform: Replaces multiple disconnected tools—spreadsheets, paper scheduling, separate billing software—with a single unified system, saving time and reducing errors.
- Automation reduces admin burden: Scheduling, invoicing, and payment collection are automated, freeing staff to focus on horse care and client experience rather than paperwork.
- Early adopter opportunity: The current BETA phase allows early users to access exclusive offers and influence product development.
Cons
- Currently in limited BETA: Canterly has not yet launched fully, meaning access is restricted and some features may not be production-ready.
- Niche applicability: The platform is purpose-built for equestrian businesses, making it irrelevant for operators outside this vertical.
- Pricing not yet public: Full pricing details are not disclosed on the website, making it difficult to evaluate long-term cost for budget planning.
Frequently Asked Questions
What types of equestrian businesses is Canterly designed for?
Canterly is built for livery stables, equestrian centers, and polo clubs—any facility that manages horses, clients, staff, and bookings on an ongoing basis.
Can Canterly handle both scheduling and billing?
Yes. Canterly integrates booking and scheduling with automated invoicing and payment collection, supporting both upfront and monthly billing models.
Is Canterly available to use right now?
Canterly is currently in a limited-access BETA phase. You can sign up to get early access and benefit from exclusive early adopter offers.
Does Canterly require technical expertise to set up?
No. Canterly is designed to be user-friendly and accessible to equestrian professionals without any technical background, replacing manual tools like spreadsheets and whiteboards.
How does Canterly help grow revenue for an equestrian business?
By maximizing bookings through optimized scheduling, automating payment collection to improve cash flow, and providing visibility into operations to uncover growth opportunities.
