Pabau

Pabau

paid

Pabau is the all-in-one practice management platform for clinics and medical spas. Manage scheduling, EMR, payments, marketing, and reporting — trusted by 3,500+ practices in 40+ countries.

About

Pabau is an all-in-one practice management solution built specifically for clinics and medical spas. It eliminates the need for multiple disconnected tools by bringing scheduling, EMR (electronic medical records), invoicing, marketing, and analytics into a single, cohesive platform. At its core, Pabau offers a powerful calendar and online booking system, enabling practices to manage appointments efficiently while reducing no-shows. The EMR module supports forms and charting, before-and-after photo management, prescription handling, lab integrations, and clinical notes. Pabau Scribe, an AI-powered feature, automates clinical documentation to save practitioners significant time. On the business side, Pabau handles invoicing, point-of-sale, insurance billing, and integrates with Klarna for buy-now-pay-later payment options. A built-in CRM, campaign automation, loyalty programs, gift vouchers, and lead management tools help practices attract and retain patients. Pabau's reporting and dashboards (including the Insights Plus module) give owners and managers real-time visibility into revenue, bookings, and practitioner performance. Team management features include commission tracking, timesheets, and compliance tools. The platform supports a broad range of specialties — from medical aesthetics and dermatology to fertility, mental health, physiotherapy, and beyond. It caters to solo practitioners, small clinics, large practices, and enterprise groups alike. Pabau is HIPAA and GDPR compliant, making it suitable for regulated healthcare environments worldwide.

Key Features

  • Calendar & Online Booking: A full-featured scheduling system with online booking, waitlist management, class scheduling, and a client-facing portal to streamline appointment management.
  • Electronic Medical Records (EMR) & Charting: Comprehensive clinical documentation including customizable forms, before-and-after photos, prescriptions, lab integrations, and Pabau Scribe for AI-assisted note-taking.
  • Payments & Billing: Integrated payment processing via Pabau Pay, point-of-sale, invoicing, insurance billing, quotes, and Klarna buy-now-pay-later support for flexible patient payment options.
  • Marketing & CRM: Built-in CRM with lead management, automated campaigns, patient workflows, loyalty programs, gift vouchers, reviews management, and targeted follow-up communications.
  • Reporting & Analytics: Real-time dashboards and the Insights Plus module deliver visibility into bookings, revenue, stock, and practitioner performance to support data-driven decision-making.

Use Cases

  • A medical spa managing end-to-end operations including appointment scheduling, treatment records, staff commissions, and targeted email marketing campaigns from one platform.
  • An aesthetic clinic tracking before-and-after photos, storing consent forms, handling prescriptions, and automating patient follow-up communications post-treatment.
  • A private GP practice streamlining online bookings, insurance billing, telehealth appointments, and clinical documentation with AI-assisted note-taking.
  • A wellness or longevity center selling memberships and packages, running loyalty reward programs, and gaining real-time insight into revenue and practitioner performance.
  • A mental health or therapy practice managing patient records, HIPAA-compliant telehealth sessions, and outcome measurement tools in a single secure system.

Pros

  • Truly All-in-One: Replaces multiple tools by combining scheduling, EMR, billing, marketing, and analytics in a single platform — reducing complexity and operational overhead.
  • Broad Specialty Support: Designed for a wide range of healthcare verticals including medical aesthetics, mental health, fertility, physiotherapy, and more, making it versatile across practice types.
  • AI-Powered Documentation: Pabau Scribe uses AI to automate clinical note-taking, saving practitioners significant time and reducing administrative burden.
  • HIPAA & GDPR Compliant: Built with healthcare regulations in mind, giving practices confidence when handling sensitive patient data across international markets.

Cons

  • Opaque Pricing: Pricing is not publicly listed and requires booking a demo, making it difficult to evaluate cost fit without a sales conversation.
  • Healthcare-Niche Focus: Tailored exclusively for clinics and medical practices — not suitable for businesses outside the healthcare or wellness industry.
  • Feature Depth May Overwhelm Small Practices: The breadth of modules and configuration options may present a steep learning curve for solo practitioners or very small teams.

Frequently Asked Questions

Who is Pabau designed for?

Pabau is built for clinics and medical spas of all sizes — from solo practitioners to large enterprise practices. It supports specialties including medical aesthetics, private GP, wellness, mental health, fertility, physiotherapy, and many more.

What is Pabau Scribe?

Pabau Scribe is an AI-powered clinical documentation tool that automatically generates notes and records during or after patient consultations, saving practitioners significant administrative time.

Does Pabau support telehealth?

Yes, Pabau includes a built-in telehealth module that allows practitioners to conduct virtual consultations directly within the platform, integrated with patient records and scheduling.

Is Pabau compliant with healthcare data regulations?

Yes, Pabau is HIPAA-compliant for US-based practices and GDPR-compliant for practices operating in Europe, making it suitable for regulated healthcare environments globally.

Can Pabau handle marketing and patient retention?

Absolutely. Pabau includes a full CRM with automated campaigns, patient workflows, loyalty programs, gift vouchers, and reviews management through its Marketing Plus module.

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