About
SmileSet is a direct-to-consumer orthodontic care platform built on SmileDirectClub's groundbreaking technology and manufacturing systems after acquiring their assets in 2023. Leveraging over 100 patents and a decade of innovation in tele-dentistry, SmileSet offers clear aligner treatments starting at $995—a fraction of the cost of traditional braces—with no required office visits and treatment times as short as 4–6 months. State-licensed dental professionals review every treatment plan and create personalized orthodontic protocols tailored to each customer's smile position. Beyond aligners, SmileSet provides custom retainers available on subscription, night guards, and a full premium oral care product line including whitening solutions, appliance cleaners, and specialty items. Former SmileDirectClub customers can order retainers and night guards without new impressions in most cases and receive exclusive deep discounts. The service targets cost-conscious consumers seeking professional orthodontic results without the time commitment or expense of traditional in-office braces, making smile correction accessible and convenient from home.
Key Features
- At-Home Clear Aligners: Straighten teeth without office visits using FDA-cleared clear aligners reviewed by state-licensed dental professionals.
- 100+ SmileDirectClub Patents: Powered by over a decade of patented orthodontic technology that has transformed more than 2 million smiles worldwide.
- Subscription Retainers: Custom retainers available on subscription plans to preserve your smile post-treatment, often without new impressions.
- Former SDC Customer Support: Special discounts and seamless transitions for former SmileDirectClub customers, including an $800 aligner discount.
- Complete Oral Care Line: Premium oral care products including whitening, appliance cleaners, toothbrushes, and floss to complement orthodontic care.
Use Cases
- Adults seeking an affordable, convenient alternative to traditional braces for mild-to-moderate teeth straightening.
- Former SmileDirectClub customers looking to continue or preserve their orthodontic treatment with discounted retainers or new aligner plans.
- Busy professionals who want to straighten their teeth without scheduling multiple in-office orthodontic appointments.
- Consumers who completed aligner treatment and need ongoing subscription retainers to maintain their smile.
- Shoppers looking for premium at-home oral care products to complement their orthodontic or dental hygiene routine.
Pros
- Affordable Alternative to Braces: Aligners start at $995—significantly less than the $5,000+ cost of traditional braces—making orthodontic care accessible.
- No Office Visits Required: Entire treatment is managed remotely with licensed dental professionals, saving time and eliminating clinic appointments.
- Trusted Proven Technology: Built on SmileDirectClub's patented platform with a track record of over 2 million successful smile transformations.
Cons
- Not Suitable for Complex Cases: At-home aligners are best for mild to moderate alignment issues; severe orthodontic cases typically require in-office treatment.
- Requires New Treatment Plan for Aligners: Former SmileDirectClub aligner customers must get a new treatment plan and impressions, adding time and steps to restarting.
Frequently Asked Questions
What happened to SmileDirectClub?
SmileDirectClub ceased operations in 2023. SmileSet acquired their technology, patents, and assets, continuing to offer the same trusted orthodontic platform under the SmileSet brand.
Is SmileSet the same company as SmileDirectClub?
No. SmileSet is a distinct business entity that purchased SmileDirectClub's assets and technology but operates with its own business practices and customer commitments.
Can former SmileDirectClub customers use SmileSet?
Yes. Former SDC customers may qualify for special deep discounts on aligners ($800 off) and can often order retainers or night guards without new impressions.
How long does aligner treatment take?
Treatment typically takes 4–6 months, compared to 18–24 months for traditional braces, with no required in-office visits.
Are SmileSet aligners FDA-cleared?
Yes. SmileSet's aligners are FDA-cleared and made from BPA-free materials, leveraging over 100 patents from SmileDirectClub's technology platform.
