Sprinklr AI CXM

paid

Sprinklr is the leading AI-native CXM platform. Unify contact center, social, marketing, and insights to deliver extraordinary customer experiences at enterprise scale.

Customer Support Bots

Social Media Tools

CRM Tools

About

Sprinklr is the definitive AI-native Customer Experience Management (CXM) platform, purpose-built to unify customer journeys across every digital and voice touchpoint. Designed for global enterprises, Sprinklr brings together four core product suites — Sprinklr Service, Sprinklr Social, Sprinklr Insights, and Sprinklr Marketing — into one cohesive platform. Sprinklr Service enables omnichannel contact center operations with inbound and outbound capabilities, AI-powered conversational IVR, workforce management, quality management, and an AI Agent Copilot that assists human agents in real time. Sprinklr Social covers social publishing, engagement, employee advocacy, and conversational commerce. Sprinklr Insights delivers deep social listening, competitive benchmarking, product insights, and visual analytics. Sprinklr Marketing supports content lifecycle management, social advertising, and campaign planning. At the core of the platform is Sprinklr AI, which powers autonomous AI agents, the Copilot assistant, conversational analytics, and a no-code AI+ Studio for building custom AI workflows. The platform integrates with hundreds of modern channels and enterprise tools, offering robust APIs, sandbox environments, and enterprise-grade security. Sprinklr is trusted by leading global brands across industries including CPG, financial services, retail, telecommunications, government, and travel. It is ideal for large customer service teams, marketing organizations, and CX leaders looking to consolidate tools, reduce operational complexity, and drive loyalty through consistent, AI-enhanced customer interactions.

Key Features

Omnichannel Contact Center: Manage inbound and outbound customer interactions across voice, chat, social, and digital channels from a unified agent desktop with intelligent omnichannel routing.
AI Agent Platform & Copilot: Deploy autonomous AI agents for self-service and arm human agents with an AI Copilot that provides real-time guidance, suggested responses, and workflow automation.
Social Listening & Competitive Insights: Monitor brand mentions, industry trends, and competitor activity across the web and social channels with deep NLP-powered analytics and visual insights.
Workforce & Quality Management: Optimize staffing with AI-driven workforce management tools and maintain service standards through automated quality scoring and conversational analytics.
Unified Marketing & Social Publishing: Plan, create, publish, and analyze content across all social channels and advertising platforms from a single collaborative workspace.

Use Cases

Running a global omnichannel contact center that handles millions of voice, chat, and social customer interactions with AI-powered routing and agent assistance.
Managing brand presence, social publishing, and community engagement across dozens of social channels from a single collaborative platform.
Monitoring brand health, competitive positioning, and market trends in real time using AI-driven social listening and visual insights.
Deploying AI self-service agents to deflect high-volume customer inquiries and reduce contact center costs while maintaining CSAT scores.
Orchestrating integrated marketing campaigns with content lifecycle management, social advertising, and unified performance analytics.

Pros

Truly Unified Platform: Consolidates contact center, social media, marketing, and analytics into one platform, eliminating tool sprawl and delivering a single source of truth for customer data.
Deep AI Integration: AI is embedded natively across every product suite — from autonomous agents and copilots to predictive analytics — rather than bolted on as an afterthought.
Enterprise-Grade Scalability: Built for global organizations with robust security, compliance, multi-language support, and the ability to handle millions of customer interactions across hundreds of channels.
Industry Recognition: Consistently recognized as a Leader by Forrester and other analysts, with proven results at iconic global brands like Uber, Deutsche Telekom, and Northwestern Mutual.

Cons

Enterprise-Only Pricing: Sprinklr is priced for large enterprises and is not accessible to small businesses or startups, with custom pricing requiring direct sales engagement.
Steep Learning Curve: The breadth of the platform means significant onboarding time and training investment is required for teams to fully leverage all available capabilities.
Complexity for Narrow Use Cases: Organizations needing only a single capability (e.g., just social publishing) may find the platform's scope overwhelming compared to point solutions.

Frequently Asked Questions

Sprinklr AI CXM is an AI-native Customer Experience Management platform that unifies customer service, social media management, marketing, and insights into a single enterprise platform powered by AI.

Sprinklr serves enterprises across CPG, financial services, government, retail, technology, telecommunications, and travel & hospitality industries.

Sprinklr is an enterprise platform with custom pricing. It offers a demo upon request but does not publicly advertise a free tier or self-serve trial.

Sprinklr includes autonomous AI agents, an agent Copilot for real-time assistance, conversational analytics powered by NLP, a no-code AI+ Studio for building custom workflows, and predictive workforce management tools.

Sprinklr supports a wide range of modern channels including voice, live chat, social media platforms, email, messaging apps, and more, all managed through a unified omnichannel routing and agent desktop.