About
UpMenu is a comprehensive restaurant management and online ordering platform that helps food businesses accept orders directly from their own website and mobile app — without paying commissions to third-party marketplaces like UberEats or DoorDash. Founded in 2012, UpMenu serves thousands of restaurants across multiple countries, offering a full suite of tools purpose-built for the food service industry. At its core, UpMenu delivers a 0% commission ordering system that integrates into a restaurant's website, a drag-and-drop website builder with 40+ customizable templates, and branded iOS and Android mobile apps. Restaurants can also create paperless QR code digital menus and manage orders from every channel in a single dashboard via its Order Aggregation feature. Beyond ordering, the platform provides a restaurant POS, delivery management with a courier app, a built-in loyalty program, email marketing, customer CRM, and detailed analytics and reporting. Multi-location chains can manage menus, pricing, and locations centrally, with multi-language menu support for international customers. UpMenu is ideal for independent restaurants, restaurant chains, cafes, and any food business looking to reduce third-party dependency, retain full ownership of customer data, and increase profit margins. A free setup service and 7-day free trial are included, making onboarding fast and risk-free.
Key Features
- Commission-Free Online Ordering: Accept orders directly through your own website with 0% commission, eliminating costly third-party marketplace fees.
- Branded Mobile App: Launch your own iOS and Android mobile app under your restaurant's brand to increase customer loyalty and repeat orders.
- Drag-and-Drop Website Builder: Build a professional restaurant website using a no-code editor with 40+ industry-specific templates.
- Marketing, CRM & Loyalty Tools: Run email campaigns, manage customer relationships, and reward repeat customers with a built-in loyalty program — all from one dashboard.
- Multi-Channel Order Management: Aggregate and manage orders from every channel — website, app, and third-party platforms — in a single unified order management system.
Use Cases
- Independent restaurants reducing reliance on DoorDash or UberEats by accepting commission-free orders directly through their own website.
- Restaurant chains centralizing menu management, pricing, and order tracking across multiple locations from one platform.
- Food businesses launching branded iOS and Android mobile apps to drive customer loyalty and repeat orders.
- Cafes and quick-service restaurants deploying QR code digital menus for a paperless, modern dining experience.
- Restaurant marketers running automated email campaigns, loyalty reward programs, and promotions using built-in CRM and analytics tools.
Pros
- Zero Commission on Orders: Restaurants keep 100% of their order revenue, paying only a flat monthly subscription instead of per-order marketplace cuts.
- All-in-One Restaurant Platform: Combines ordering, POS, website builder, delivery management, marketing, and analytics so restaurants don't need multiple tools.
- Free Setup & Dedicated Support: Includes a free professional setup service and 7-day live chat/email support, reducing the burden of onboarding for restaurant owners.
- Full Customer Data Ownership: Unlike third-party delivery apps, UpMenu gives restaurants direct access to their customer database for targeted marketing.
Cons
- Ongoing Subscription Cost: After the 7-day free trial, a paid monthly plan is required, which may be a consideration for very small or low-volume restaurants.
- Feature Complexity: The breadth of tools available — POS, delivery, marketing, CRM — can result in a learning curve for owners managing everything independently.
- Limited Marketplace Reach: Unlike DoorDash or UberEats, UpMenu doesn't provide built-in customer discovery, so restaurants must drive their own traffic.
Frequently Asked Questions
Yes. UpMenu charges no per-order commission. Instead, you pay a flat monthly subscription fee, allowing you to keep all order revenue regardless of volume.
No technical skills are required. UpMenu offers a free setup service where their team configures the platform for you, plus a drag-and-drop website builder for easy ongoing management.
Yes. UpMenu supports multi-location management, allowing you to control menus, pricing, and locations centrally from a single dashboard.
UpMenu integrates with POS systems, food ordering platforms, and third-party delivery services, as well as offering an Order Aggregation feature to consolidate orders from all channels.
Yes. UpMenu offers a 7-day free trial with no risk, and includes free setup assistance and support via chat and email throughout the trial period.
