O
About
Xola is an all-in-one booking and marketing system designed for tours, attractions, and activity providers. Its intuitive online checkout maximizes conversions with mobile-ready forms, coupon support, add-ons, and cart recovery. Xolabot, its AI-powered assistant, works 24/7 to optimize booking journeys and recapture abandoned reservations. Beyond bookings, Xola offers a full suite of operational tools: staff scheduling and communications, equipment allocation to prevent overbookings, a lightning-fast Command Center for day-of operations, POS and ticketing for high-volume walk-up guests, and gated entry with virtual queuing. Digital waivers are built-in to streamline check-ins and enrich customer data. On the marketing side, Xola provides automated e-commerce tools, integrated OTA distribution, local partner resale channels, Net Promoter Score (NPS) surveys, and customer review management. Its X-ray reporting turns operational data into actionable business intelligence in real time. Xola also supports a growing app store with 80+ integrations and a full API, making it extensible for businesses of all sizes. It holds SOC 2 Type II and CCPA compliance, exceeding industry security standards. Whether you run helicopter tours, escape rooms, fishing charters, or major attractions, Xola provides the technology infrastructure to scale your business.
Key Features
- Intuitive Online Checkout: Mobile-ready checkout with coupons, add-ons, cart recovery, and integrated partner amplification to maximize online booking conversions.
- POS, Ticketing & Gated Entry: Manage high-volume walk-up customers with a full point-of-sale system, ticket scanning, and virtual queuing for seamless guest flow.
- Digital Waivers: Built-in automated digital waivers streamline check-ins, reduce liability risk, and capture enriched customer data for marketing.
- Marketing Automation & Distribution: Xolabot and automated e-commerce tools recapture bookings 24/7, while OTA and local partner integrations expand reach and revenue.
- X-Ray Reporting & Analytics: Real-time reporting transforms operational and customer data into actionable insights for smarter business decisions and growth.
Use Cases
- A zipline and adventure park uses Xola to manage online reservations, collect digital waivers at check-in, and run automated post-visit NPS surveys to improve guest satisfaction.
- A boat tour operator leverages Xola's OTA integrations and automated cart recovery to fill last-minute seats and increase overall revenue.
- A large urban attraction uses Xola's POS, gated entry, and virtual queuing system to handle thousands of daily walk-up visitors efficiently.
- An escape room business uses Xola's staff scheduling and product management tools to coordinate multiple rooms, staff assignments, and equipment across peak weekend hours.
- A multi-location tour company uses Xola's X-ray reporting and customer management features to run targeted re-engagement campaigns and track performance across all locations in real time.
Pros
- All-in-One Platform: Combines booking, marketing, POS, waivers, staff management, and reporting — eliminating the need for multiple disconnected tools.
- Industry-Specific Design: Built exclusively for tours and attractions, so features like gated entry, equipment allocation, and OTA distribution are purpose-fit.
- Strong Integration Ecosystem: An app store with 80+ integrations and a full API allows businesses to connect Xola with their existing tools and scale easily.
- Enterprise-Grade Security: SOC 2 Type II and CCPA compliance ensures customer data is protected to the highest industry standards.
Cons
- Paid-Only Pricing: No free tier is available; businesses must commit to a paid plan, which may be a barrier for very small or early-stage operators.
- Niche Focus: Designed specifically for tours and attractions — not suitable for other types of service or product businesses.
- Learning Curve for Full Feature Set: The breadth of features (staff management, equipment, OTAs, waivers) can require significant onboarding time to fully leverage.
Frequently Asked Questions
What types of businesses is Xola designed for?
Xola is purpose-built for tour operators, activity providers, and attractions — including helicopter tours, escape rooms, boat tours, water sports, ziplining, fishing charters, and large-scale attractions.
Does Xola support online booking on mobile devices?
Yes. Xola's online checkout is fully mobile-ready, and it also offers native mobile apps so operators can manage their business on the go.
Can Xola integrate with OTAs and third-party distribution channels?
Yes. Xola includes built-in OTA distribution and local partner resale tools to help operators amplify their visibility and grow bookings across multiple channels.
Does Xola include digital waivers?
Yes. Xola has built-in digital waiver functionality that automates collection at check-in, reducing paperwork, limiting liability, and capturing customer data for marketing.
Is Xola compliant with data privacy regulations?
Yes. Xola holds SOC 2 Type II and CCPA compliance certifications, ensuring it meets stringent data security and privacy standards.
