About
FTx Identity provides a comprehensive age and identity verification solution purpose-built for regulated retail industries, including CBD shops, liquor stores, tobacco retailers, and online gaming platforms. The platform leverages AI-driven document validation, biometric authentication with 3D liveness detection, and anti-spoofing technology to deliver accurate ID checks in as little as 6 seconds. Customers can create reusable digital ID wallets and verify their age via selfie authentication, QR codes, or document scans — both in-store and during online checkout. The system cross-references customer data against governmental databases and a fake ID database to catch fraudulent documents and holograms, drastically reducing the risk of underage sales. Key capabilities include automated data extraction to eliminate manual entry, one-time password (OTP) protection for secure transactions, back-office proof-of-verification records, and a streamlined onboarding flow that takes just a few steps. FTx Identity also supports buy-online-pickup-in-store (BOPIS) workflows, making it suitable for multichannel retailers. By implementing FTx Identity, CBD businesses can demonstrate regulatory compliance, protect their reputation, minimize chargebacks from underage purchases, and confidently expand into online sales channels. The platform is built with best-in-class encryption to safeguard customer privacy throughout the verification process.
Key Features
- AI-Powered ID Document Validation: Instantly validates government-issued IDs using AI image analysis, hologram detection, and cross-referencing against fake ID and governmental databases.
- Biometric Authentication with Liveness Detection: Uses 3D liveness detection and anti-spoofing technology to match selfies against ID photos, ensuring the person presenting the ID is genuine.
- Digital ID Wallets & QR Code Verification: Customers create reusable digital ID wallets and can authenticate via QR code at the register, eliminating the need to re-verify on every visit.
- Ecommerce & BOPIS Integration: Supports online checkout age verification for delivery and buy-online-pickup-in-store workflows, expanding a retailer's multichannel selling capability.
- Back-Office Proof of Verification: Stores verification records in a back-office dashboard so businesses can demonstrate compliance and audit trails to regulators.
Use Cases
- A CBD retailer verifies customer ages at the point of sale using digital ID wallets and QR codes, reducing checkout times and ensuring regulatory compliance.
- An online CBD shop integrates FTx Identity into its checkout flow to verify customer ages before processing delivery orders, enabling legal online sales expansion.
- A multi-location liquor store chain adopts FTx Identity to standardize age verification across all stores and maintain audit-ready compliance records in a central back office.
- A tobacco convenience retailer uses FTx Identity's fake ID detection to cross-reference IDs against fraud databases, minimizing the risk of selling to minors with counterfeit documents.
- An online gaming platform deploys FTx Identity's biometric authentication to confirm player identities and ages during account registration, meeting KYC compliance requirements.
Pros
- Lightning-Fast Verification: ID checks complete in as little as 6 seconds, minimizing customer wait times and keeping checkout lines moving.
- Reduces Compliance Risk: Automated cross-referencing with governmental and fake ID databases significantly lowers the risk of fines and reputational damage from underage sales.
- Reusable Digital IDs: Customers only need to verify once; subsequent visits use their digital ID wallet, creating a frictionless repeat experience.
- Multichannel Support: Works seamlessly for both in-store kiosk/POS environments and ecommerce checkouts, making it suitable for omnichannel retailers.
Cons
- Industry-Specific Focus: Primarily designed for regulated retail industries (CBD, liquor, tobacco); may require customization for use cases outside these verticals.
- Requires Customer Onboarding: First-time customers must complete a registration and ID capture flow, which may add friction for new shoppers unfamiliar with digital ID wallets.
- Pricing Not Publicly Listed: Plan costs are not disclosed on the website; businesses must contact sales or request a demo to get pricing information.
Frequently Asked Questions
How quickly does FTx Identity verify a customer's age?
FTx Identity can complete an ID verification check in as little as 6 seconds, ensuring minimal disruption to the checkout experience for customers.
Does FTx Identity work for online CBD sales as well as in-store?
Yes. The platform supports both in-store verification via QR codes and digital ID wallets, as well as online checkout verification for delivery and buy-online-pickup-in-store (BOPIS) orders.
How does FTx Identity detect fake IDs?
The system uses AI-enabled image matching to analyze holograms, cross-references document data against governmental databases, and compares against a dedicated fake ID database to identify fraudulent documents.
Is customer data kept secure?
FTx Identity is built with best-in-class encryption to protect customer privacy. Verified customer data is stored securely and accessible through a back-office dashboard for compliance auditing.
What industries does FTx Identity serve beyond CBD?
In addition to CBD shops, FTx Identity serves liquor stores, tobacco retailers, convenience stores, ecommerce businesses, and online gaming platforms — any industry requiring age or identity verification.
