About
Sedna is a purpose-built operating platform for shipping companies, designed to connect every team and workflow from chartering through to final settlement. At its core, Sedna Email replaces fragmented inboxes with a shared, context-rich communication hub that surfaces relevant information and enables real-time team collaboration. Sedna Trade extends this foundation with unified commercial and operational execution tools, covering pre-fixture chartering, full voyage management, and ship sale and purchase (S&P) — all from a single source of truth. Sedna Build empowers teams to create custom workflows, integrate best-of-breed third-party tools via a certified app marketplace, and evolve their technology stack independently. Sedna AI Agents run continuously in the background to automate repetitive tasks, reduce manual filing, and accelerate time-to-offer. Customers report a 90% reduction in manual filing, 88% improvement in team collaboration, and $300K in annual capacity gained per five-person team. Sedna is built for shipping operations teams, chartering desks, finance departments, and technology leaders who need a flexible, enterprise-grade platform that scales with their ambition.
Key Features
- Sedna Email: A shipping-specific email platform that surfaces contextual information, enables team collaboration, and provides a shared source of truth — so teams stop searching and start executing.
- Sedna Trade: Unified commercial and operational execution covering pre-fixture chartering, voyage management, and S&P — bridging chartering, operations, and finance in one place.
- Sedna Build: A no-code/low-code environment to build custom workflows, connect third-party tools via the certified app marketplace, and extend the platform to fit unique business needs.
- Sedna AI Agents: Always-on AI agents that automate repetitive maritime tasks, reduce manual filing by up to 90%, and accelerate time-to-offer by 85%.
- Certified App Marketplace: A curated ecosystem of pre-integrated tools that shipping teams already use, enabling seamless connectivity with existing software stacks.
Use Cases
- Centralizing all shipping communications so chartering and operations teams share a single, context-rich email inbox with no duplicated filing.
- Managing the full voyage lifecycle — from open position to voyage completion — with unified data across chartering, operations, and finance.
- Automating repetitive pre-fixture and post-fixture workflows using Sedna AI Agents to accelerate time-to-offer and reduce manual errors.
- Integrating existing maritime software tools (vetting platforms, port agents, freight systems) into a unified stack via the Sedna App Marketplace.
- Executing ship sale and purchase transactions from first enquiry to deal closing within a single collaborative platform.
Pros
- Dramatic efficiency gains: Customers report 90% reduction in manual filing and 85% reduction in time-to-offer, translating to measurable capacity and revenue gains.
- End-to-end shipping coverage: From first email to final payment, Sedna covers the entire shipping lifecycle in one platform, eliminating the need to juggle multiple disconnected tools.
- Highly extensible: Sedna Build and the App Kit allow teams to customize workflows and integrate existing tools without being locked into a vendor's roadmap.
- Industry-specific design: Built by shipping professionals for shipping professionals, the platform understands maritime workflows, terminology, and operational patterns out of the box.
Cons
- Maritime-only focus: Sedna is purpose-built for the shipping industry, making it unsuitable for businesses outside maritime, logistics, or related sectors.
- Enterprise pricing: As a premium B2B platform targeting large shipping companies, pricing is likely high and tailored for enterprise contracts rather than SMBs or individuals.
- Implementation complexity: Full adoption across chartering, operations, finance, and technology teams may require significant onboarding, change management, and configuration effort.
Frequently Asked Questions
What is Sedna?
Sedna is an operating system for the shipping industry that unifies communications, commercial operations, and voyage management in a single platform. It includes Sedna Email, Sedna Trade, Sedna Build, and Sedna AI Agents.
Who is Sedna designed for?
Sedna is built for maritime and shipping companies of all sizes — including chartering desks, operations teams, S&P brokers, finance departments, and technology leaders seeking to modernize their workflows.
What does Sedna Trade include?
Sedna Trade covers the full commercial and operational lifecycle: Pre-Fixture (the commercial hub for chartering), Voyage Management (execution with full visibility), and Sedna S&P (sale and purchase from first enquiry to closing).
How does Sedna Build work?
Sedna Build allows teams to create custom workflows, integrate third-party tools via the certified app marketplace, and build shipping applications using the Sedna App Kit — either in-house or with Sedna's customer engineering team.
What results can shipping companies expect from Sedna?
Sedna customers report a 90% reduction in manual filing, 88% improvement in team collaboration, 85% reduction in time-to-offer, and approximately $300,000 in capacity gained per five-person team annually.
