About
Thryv is a comprehensive AI-powered growth platform purpose-built for small businesses. It brings together everything a business needs to market, sell, and grow under one roof—eliminating the need for multiple disconnected tools. On the marketing side, Thryv helps businesses improve online visibility across AI and voice search, manage listings, build websites, grow social followings, and proactively manage their online reputation and reviews. For sales, it provides a full CRM, sales pipeline management, AI-driven lead insights, and marketing automation to convert leads faster and follow up more consistently. Thryv also handles payment processing, automated review requests, and professional email campaigns. The platform is tailored to specific verticals including home services, beauty & wellness, healthcare, legal & finance, pet services, and auto services, making it adaptable to the unique workflows and customer journeys of each industry. Free tools such as an Online Presence Scan, Review Link Generator, and Invoice Template Builder give new users a taste of what the platform can do. Thryv is ideal for small business owners and operators who want an enterprise-grade marketing stack without the complexity or cost of piecing together separate tools.
Key Features
- AI Lead Insights & Sales Pipeline: Tracks every lead through a visual sales pipeline and uses AI to surface insights that help convert prospects into paying customers faster.
- Online Visibility & Listing Management: Ensures businesses show up across AI search, voice search, review sites, and directories, boosting discoverability and trust.
- Marketing & Email Automation: Automates follow-ups, review requests, and email campaigns so businesses can engage customers without manual effort.
- Reputation & Review Management: Monitors and manages online reviews and ratings, and automates requests for new reviews to build credibility.
- Integrated CRM & Payment Processing: Centralizes customer data and enables businesses to process payments directly through the platform, streamlining the full customer lifecycle.
Use Cases
- A local plumbing company uses Thryv to manage online listings, automate review requests, and track leads through a sales pipeline — all without hiring a marketing team.
- A dental clinic leverages Thryv's marketing automation and CRM to send appointment reminders, follow up with inactive patients, and grow its Google review count.
- A hair salon uses Thryv's social media management and reputation tools to maintain a consistent online presence and attract new clients from search and review sites.
- A small accounting firm uses Thryv's email automation and lead tracking to nurture prospects from initial inquiry through to signed engagement letters.
- A pet grooming business uses Thryv's payment processing and customer management features to streamline bookings, collect payments, and re-engage lapsed customers.
Pros
- All-in-One Solution: Combines CRM, marketing automation, SEO, social media, reputation management, and payments in a single platform, eliminating tool sprawl.
- Industry-Specific Tailoring: Offers pre-configured workflows and tools for specific verticals like home services, healthcare, and beauty, reducing setup time.
- Free Tools to Get Started: Provides genuinely useful free tools like an Online Presence Scan and Review Link Generator, lowering the barrier to entry.
Cons
- Primarily Web-Based: The platform is web-focused with limited information about native mobile app capabilities, which may restrict on-the-go access for field-based businesses.
- Pricing Not Transparent: Pricing details are not publicly listed; users must request a demo to get a quote, making cost comparison difficult upfront.
Frequently Asked Questions
What types of businesses is Thryv designed for?
Thryv is built specifically for small businesses across a range of industries including home services, beauty & wellness, healthcare, legal & finance, pet services, and auto services.
Does Thryv offer a free plan?
Thryv offers several free tools such as an Online Presence Scan, Review Link Generator, and Invoice Template Builder. The full platform requires a paid subscription.
Can Thryv help my business show up in AI and voice search?
Yes, Thryv's online visibility features are designed to optimize your presence across AI-powered search engines and voice search platforms, in addition to traditional listings and review sites.
Does Thryv include a CRM?
Yes, Thryv includes a built-in CRM that helps you organize customer data, manage your sales pipeline, and automate follow-up communications.
How does Thryv help with online reviews?
Thryv automates review requests to customers after service, monitors incoming reviews across platforms, and provides tools to respond and manage your online reputation.
